Thursday, March 14, 2013

Video Obsession: Diane Von Furstenberg Through Glass



     For her Spring/Summer 2013 RTW collection in New York Fashion Week back in September 2012, the legendary Diane Von Furstenberg teamed up with Google to produce this unique video of her runway show using Google's Glass technology. All of the footage in this video was filmed using Google Glass which is simply a clear eyeglass-apparatus complete with a tiny video camera fixture, which gives us a real first person point of view of what goes on at the production of a high fashion runway show. From Diane to the models, hair and make up artists, to the back and front-of-house production team, this technology captures what each and everyone of these key players of this fashion production see -- the final days of fittings, the runway prep, the press, and the actual walk down the runway -- which showcases a super unique point of view that only a few witness through first hand experience. The video is filmed with tons of DVF's signature words of wisdom and empowerment, like her words of encouragement before the models walked on to the runway saying that, "The most important thing is that you are yourself and you think of the woman that you want to be.." On top of it all, this video won the Best Online Video of 2013 at the Fashion 2.0 Awards! Congratulations DVF and enjoy! 

Love, KB

4 comments:

  1. This is such a cool video! The way Google Glass works is the way I always wanted to see art, photography, and film done, when I was a kid - to see the world through the eyes of another person, to see what they see when they look down, or around.

    xo
    Sue

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  2. Hey,
    I absolutely love your fashion blog. Enjoyed to read your posts and reviews.
    I was wondering if you would be interested in sharing your posts and ideas on Glipho? It's a quite new social publishing platform for bloggers like you. :)

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  3. Hello there. :) I really like this blog and Maybe we could follow each other on Bloglovin and/or GFC?

    Please leave me a comment on my blog and I will follow you!

    http://kstylick.blogspot.com

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